They aren't blown off.

Certain players have issues that cannot be solved, and can find the answers if they troll around on the forums. Just because I'm not talking to them doesn't mean I don't see the message.

They recieve level and gear because they're friends, and I'm just a normal player with certain GM powers, not enough to give items, not enough to give levels, not enough powers to do ANYTHING that would imbalance then, just to help them out.